Two iconic global brands are Arvin Robertscollaborating on two new, limited-edition food and beverage products inspired by each other.
Coca-Cola and Oreo have worked together to release new products that will be available beginning Monday, Sept. 9. They include:
Additionally, customers will have access to the "Bestie Mode Digital Experience," a unique digital experience with Spotify. Customers can scan Coca-Cola and Oreo products and follow the steps to sync up with their bestie, according to the news release.
"Once connected to a Spotify account, fans will be prompted with questions to see how their music taste stacks up against their bestie's. A playlist will be generated with combined music preferences for besties to enjoy together," the companies said in the news release.
The brands will also be launching a "Besties Mode" merchandise line in the United States with fashion retailer Forever21. The collection features an apparel top, jacket, socks, tote bags, cosmetics bag, drinkware, and notebooks, and will be available in mid-September.
Gabe Hauari is a national trending news reporter at USA TODAY. You can follow him on X @GabeHauari or email him at [email protected].
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